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Agency Search Consultant

Need a new specialty or full service agency to help your business?

Need fresh ideas for a new project?

We Are The High Value Way
to Find Best-in-Class Marketing Agencies

Any type, any size, anywhere.

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We’ve helped these great marketers find best-in-class agencies!

Project or AOR Agency Searches

Specialty or Full-Service Agency

We can fulfill any type of search need

We are designed to either find you a group of qualified agencies for a small project need or run a more organized search (managing all the components of the search) for longer-term or larger ($500k+) project needs.
We can find a specialty agency or a full-service firm to meet any need you have.
In either case, our firm conferences with you to understand your goals and objectives for the search.
For more involved (larger project or long-term relationship) searches, there are three phases to a search:
Phase I: Needs Assessment
Phase II: Agency Research/Interviews & RFI Submissions
Phase III: Pitch Management/Final Pitches/Agency Selection
We have a database of over 10,000 agencies (of all types/sizes/locations)
We have been helping marketers find better agencies since 2010.

MARKETERS WHO HAVE SELECTED AGENCIES
BOTH TALKING ABOUT
THE VALUE OF OUR AGENCY SEARCH PROCESS

Mark is a 30-year veteran of the marketing and marketing services community.

Having worked as both a Marketer and on the advertising side of the business (and now representing both Marketers and Agencies at RSW/US) Mark brings experience and insights that no other search firm delivers.

He not only understands the demands and needs of Marketers, but also knows how to more effectively evaluate talent on the Agency side and glean the best possible output from Agencies to support the searches his company manages.

Bohan wins AOR assignment to help
revitalize the Stein Mart brand!

RSW/AgencySearch led
the search process for Stein Mart,
one of the nation’s leading
retail brands.

Blog: Finding Better Agencies

  • Marketers are turning inward, making specialists more important than ever
    by Mark Sneider on June 21, 2018 at 11:52 am

    According to a recent article Advertising Week 360, titled “Marketers are turning inward, making specialists more important than ever“, more and more marketers are moving parts of their media and marketing activities in-house to improve speed-to-market and transparency. What this has created is a need for specialist and independent agencies to satisfy other needs that... […]

  • Scope it…Don’t Hope It!
    by Mark Sneider on June 15, 2018 at 12:31 am

    Relying on hope – to find a better marketing agency if your current agency is falling down isn’t the best strategy. Looking at agencies without a clearly defined scope of what you’re after is no way to find your next, best-in-class marketing agency.  Hope is not the answer. You need to be meticulous about defining... […]

  • 2018 Tools & Technology Report
    by Mark Sneider on June 4, 2018 at 12:54 pm

    Our 2018 Tools & Technology Report was originally designed for marketing agencies, but it is also a great resource for marketers as well. Over 300 marketing agencies rated the value of technologies and tools in the following areas: Social Media Contact Management Marketing Automation Target Audience Research List Building Prospect Intelligence Content Development Download your... […]

  • Why Too Many Agencies Is A Problem
    by Mark Sneider on June 1, 2018 at 2:12 am

    Looking at too many agencies when you’re running a search on your own can prove a problem. I’m not talking about the initial screening of firms.  I’m talking about reviewing too large a number of RFP or RFI or proposal responses. It’s fine to scour the planet to find the best agency.  When we start... […]

  • Stunned Silence
    by Mark Sneider on May 9, 2018 at 4:01 pm

    Just spent two days at the Mirren marketing agency conference in New York.  Great conference for us as it gives us the opportunity to meet, and get re-acquainted with 100’s of agencies from across the country. The conference also provides us with added perspective on the agency and marketer world that ultimately helps us when... […]

  • What Does the World Look Like Without WPP? The Case for Independent Agencies.
    by Mark Sneider on May 2, 2018 at 10:08 pm

    What does the world actually look like without WPP, the world’s largest agency network? Let’s add all the other big global networks into that mix. Would we miss them?  Would marketers long for them? Personally, I think the world would be a happier, more creative, and friendlier place to be. You dive into these big... […]