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Agency Search Consultant

Looking for a better marketing agency to help your business?

We Are The No-Cost/High Value Way
to Find Best-in-Class Marketing Agencies

Any type, any size, anywhere.

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We’ve helped these great marketers find best-in-class agencies!

Every Search is Built Custom.
We Give 110% To Each Search Because We Don’t Get Paid Unless You Select An Agency You Love.

The winning agency pays us a small commission that does not impact the price you pay the agency.
Agencies embrace our model because we’re thorough, fair, and helpful…and they don’t have to pay unless they win!
We have a database of over 10,000 agencies (of all types/sizes/locations).
We bring a unique perspective that helps us “look under the hood” of agencies.
We have been helping marketers find better agencies since 2010.

WHAT MARKETERS AND AGENCIES SAY ABOUT THE VALUE OF RSW/AGENCYSEARCH

 

Mark is a 30-year veteran of the marketing and marketing services community.

Having worked as both a Marketer and on the advertising side of the business (and now representing both Marketers and Agencies at RSW/US) Mark brings experience and insights that no other search firm delivers.

He not only understands the demands and needs of Marketers, but also knows how to more effectively evaluate talent on the Agency side and glean the best possible output from Agencies to support the searches his company manages.

 

 

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Blog: Finding Better Agencies

  • Do You Trust Your Media Agency?
    by Mark Sneider on September 20, 2018 at 1:24 am

    In a recent Adweek article, they discuss a study that indicates 40% of marketers do not trust their media agency. Partnership trust has declined 11% over the past two years.  This is not only a problem for agencies, it’s also a problem for their marketing partners. Without trust, productivity suffers and performance suffers – on... […]

  • What You See Is What You Get
    by Mark Sneider on September 14, 2018 at 1:17 am

    Is how they look today a foreshadowing of how they will operate tomorrow? I believe that what you see at any point during the agency evaluation process…is what you’ll get if you bring them on board. This is one of the principles I follow when I’m managing a search for a marketing client. And one... […]

  • Why the Move to In-House Agencies Will Not Last
    by Mark Sneider on September 6, 2018 at 6:48 pm

    I’m sure you all have been reading about the move to take agency work and move it in-house. We’ve seen it first hand with the agencies we represent on the agency new business side of our business. On the surface, it appears to be a logical thing to do. Save money, control the team, keep... […]

  • Finding Your Perfect Agency
    by Mark Sneider on August 30, 2018 at 12:28 pm

    We represent over 50 marketing agencies, operating as their outsourced agency new business sales team.  We talk with agencies every day as part of our effort to get to know more top tier agencies throughout the country. I often tell agencies that they all kind of do the same thing.  I mean no offense by... […]

  • Traditional Agency Search Firms in a Squeeze
    by Mark Sneider on August 9, 2018 at 9:47 pm

    Just read an article about traditional agency search firms and how they are being squeezed because they haven’t adjusted and changed with the times. You, the marketer are changing, your needs are changing in how your managing your business and your agency relationships. Unfortunately these traditional search consultants are stuck.  It’s probably why AAR Partners... […]

  • What to do with all these agencies?
    by Mark Sneider on August 2, 2018 at 1:12 pm

    If you’re like most marketers, you probably get a large number of calls each week from marketing agencies. It can be annoying, I’m sure.  But if you look and listen carefully, it’s pretty easy to sort out the agencies that are thinking mainly about themselves and those that genuinely care about you and your business.... […]