A Better Way for Small-to-Mid-Spend Marketers to Find Best-in-Class Marketing Agencies

Our experience working directly with marketing service firms and marketers gives us better perspective to find agencies that can fulfill project needs or full-on AOR engagements.

We have an active and up-to-date database
of over 10,000 agencies of all types, sizes, and locations.


We’ve Helped Great Small-to-Mid Spend Brands
Find Best-in-Class Agencies

What Makes Us Different and Better?

  • We work directly with agencies and marketers so we know how to ask the right questions, screen for the best agencies, and manage a streamlined and effective search process.
  • We take a case study approach when screening agencies, so we dig deeper, faster – which results in a better list of agencies.
  • Our expertise as an ad agency search consultant saves you the time and headache of managing the process yourself. We make it easy to find best-in-class marketing agencies.
  • And we are very affordable.

What Our Marketing Clients
Say About Working With Us as their Ad Agency Search Consultant


“RSW/AgencySearch did a great job of finding the perfect agency for our business.  The winning agency identified by RSW/AgencySearch was the absolute right fit for my needs.”

“Working with RSW/AgencySearch, we were able to save time and money while also finding a great marketing agency partner.”

“The team at RSW/AgencySearch made the process of selecting a new firm very easy.  I would recommend RSW/AgencySearch to anyone looking to find a new agency.”

“RSW/AgencySearch provided an excellent list of agency choices that led to our final selection.”

“RSW/AgencySearch managed a very well-organized and effective search for us. Great job RSW/AgencySearch!”

“I have to admit, I was a bit skeptical coming in — particularly given they were free.  But they vetted agencies thoroughly to only bring the best set of firms to the table.  Would definitely recommend them to any marketer.”

“It was great working with RSW/AgencySearch.  They worked diligently to provide us with a list of qualified agencies and ultimately we were able to find a great marketing partner.”

“I worked with RSW/AgencySearch on two separate occasions in two separate companies and in both cases, they delivered a great set of agencies during the search!  The process was simple and effective and saved us so much time.”

“Mark was hands-on and made the process of finding a new agency so painless and simple.  His process was organized and professional.”

“Mark put together a very professional and comprehensive search plan, which led us to hiring a prominent firm.”

Blog: Finding Better Agencies

  • A Foreshadowing of Things to Come?
    by Mark Sneider on June 22, 2022 at 1:27 am

    Is how they look today a foreshadowing of how they will operate tomorrow? I believe that what you see at any point during the agency evaluation process…is what you’ll get if you bring them on board. This is one of the principles I follow when I’m managing a search for a marketing client. And one...

  • Garbage In…Garbage Out
    by Mark Sneider on June 16, 2022 at 6:59 pm

    At RSW/AgencySearch we believe “good inputs deliver great outputs.” We also believe that garbage in will get you nothing more than garbage out. The concept is intuitive enough, and our world of searching for agencies for marketing clients is a perfect real world example. We have to make certain the inputs are spot on. This...

  • Fresh Perspective…Better Results
    by Mark Sneider on June 8, 2022 at 1:51 am

    Have a new marketing project?  Need new perspective? I recently managed an agency search for a major healthcare system in the U.S. They had an agency they liked, but felt they needed some fresh perspective to support the launch of two major new initiatives. Their current agency had been with them a long time. For...

  • Challenge Them!
    by Mark Sneider on May 26, 2022 at 12:43 am

    The Challenge Document. The Challenge Document is a document we use during agency searches during the final stage of the review. At that point, we’ve narrowed the list down to a group of (typically) 3 final agencies for the marketer to review. So at this point, we want to define for the agencies what it...

  • Find Your Match in a Sea of Sameness
    by Mark Sneider on April 28, 2022 at 6:08 pm

    There’s a line we like to cite when talking about, or even to, the agencies that we deal with. “At the end of the day, all agencies do the same stuff.” Surprising to hear from an agency search firm? After all, isn’t our business about cutting through the agency wilderness, plucking you that perfect match...

  • Let’s Get Small
    by Mark Sneider on April 21, 2022 at 7:51 pm

    In the world of marketing (and business at-large, for that matter), it’s a long-held truth that bigger is nearly always better: big revenue, big accounts, big names…you get the big idea. When it comes to marketing agencies, I say, “let’s get small” (or mid-sized).  Think about it as you look for your next agency partner....