A Better Way to
Best-in-Class Marketing Agencies

We help marketers find and secure lasting relationships with
best-in-class marketing agencies.

We get paid via the winning agency, so it costs clients like you nothing to benefit from our services.
We have managed over 40 searches for top brands since our founding in 2010.

We’ve Helped Great Brands
Find Great Marketing Agencies

What Makes Us Different and Better?

  • We bring a unique and highly successful model to the industry.
  • We know the agency world better than anyone, so we know how to “read” agencies.
  • We take a case study approach when screening agencies, so we dig deeper, faster.
  • We save you the time and headache of managing the process yourself. We make it easy!
  • And we don’t cost you anything. We get a small commission from the winning agency.

What Our Marketing Clients Say About Working With Us

“RSW/AgencySearch did a great job of finding the perfect agency for our business.  The winning agency identified by RSW/AgencySearch was the absolute right fit for my needs.”

“Working with RSW/AgencySearch, we were able to save time and money while also finding a great marketing agency partner.”

“The team at RSW/AgencySearch made the process of selecting a new firm very easy.  I would recommend RSW/AgencySearch to anyone looking to find a new agency.”

“RSW/AgencySearch provided an excellent list of agency choices that led to our final selection.”

“RSW/AgencySearch managed a very well-organized and effective search for us. Great job RSW/AgencySearch!”

“I have to admit, I was a bit skeptical coming in — particularly given they were free.  But they vetted agencies thoroughly to only bring the best set of firms to the table.  Would definitely recommend them to any marketer.”

“It was great working with RSW/AgencySearch.  They worked diligently to provide us with a list of qualified agencies and ultimately we were able to find a great marketing partner.”

“I worked with RSW/AgencySearch on two separate occasions in two separate companies and in both cases, they delivered a great set of agencies during the search!  The process was simple and effective and saved us so much time.”

“Mark was hands-on and made the process of finding a new agency so painless and simple.  His process was organized and professional.”

“Mark put together a very professional and comprehensive search plan, which led us to hiring a prominent firm.”

Blog: Finding Better Agencies

  • One Platform Fits None
    by Mark Sneider on July 16, 2021 at 1:47 pm

    Even before the days of the personal computer, marketers have been looking for “magic bullet” solutions. In today’s tech-driven world, that idyllic concept looks like a technology platform that handles all the analytics you could ever want, streamlines the reporting you already do, offers an intuitive experience for users, does all these things at a...

  • Agencies Not Responding to the Technology Needs of Marketers
    by Mark Sneider on June 11, 2021 at 1:42 pm

    We recently completed a survey among marketers and agencies which, in part, evaluated the technology needs of marketers.  We wanted to understand what challenges were most pressing and then juxtaposition marketer needs to agencies’ use of similar technologies to meet the needs of their marketing clients. Some pretty remarkable differences for sure. Key findings from...

  • Why is Your Agency, Your Agency?
    by Mark Sneider on May 21, 2021 at 12:27 am

    Why is your agency, your agency? Or, in the case of larger rosters, what role does each agency play in your larger plan? If you have a readily available answer, then more power to you. But many times, the answer comes down to some form of comfort.  You’ve been with them for a long time,...

  • X, Y, Z’s of a Great Search
    by Mark Sneider on May 14, 2021 at 10:43 am

    Not the A, B, C’s, but the X, Y, Z’s of conducting a great search. Meaning the things you should avoid when trying to manage a search on your own. Falling in love during your search Don’t fall in love with an agency’s slick  presentation or heartwarming sizzle reel.  Be objective when you are reviewing...

  • Finding a Best-In-Class Agency
    by Mark Sneider on May 7, 2021 at 12:57 am

    Finding a best-in-class agency is no easy task. What is easy, is pulling together a list of agencies that show up in searches.  Or building a list of agencies that come to you from referrals. Problem with this approach is what might be good for your friend’s business, isn’t necessarily great for yours. And the...

  • In-house vs. Agency: It Begins Again
    by Mark Sneider on April 30, 2021 at 10:56 am

    The last several years of marketing in our world of managing agency searches for our marketing clients have been a constant push-and-pull of in-house marketing vs. external agencies. Like clockwork, the trends flow as follows: brand leaders outsource work to agencies, then decide that they’d be better served to move that work, as much in-house...