Why Mid-Spend Marketers Let Our Agency Search Consultants Find Them Best-in-Class, Independent Marketing Agencies

  • Because Independent agencies have been our clients* for the past 17 years, so we know how to dive deeper, make smarter strategic selections, and better shepherd the process to help mid-spend marketers find the best firm.

  • We use the unique perspective we have gained from this experience to find best-in-class independent agencies that meet our marketing clients’ specific marketing, advertising, or public relations needs.

  • Our agency search consultants have worked as marketers and in agencies, so they understand the dynamics of the industry.

  • We have worked across a range of categories, so the variety of experiences proves a great assist in every search.

  • We have an active database of over 10,000 independent agencies of all types, sizes, and locations so we’ll get a complete view of all the possible agency options.

* The searches we run will include our agency clients ONLY if they are 100% spot on in being a right fit to meet your specific needs. They aren’t given any special treatment or consideration. 90%+ of the agencies involved in our searches are not RSW agency clients.

Our Agency Search Consultants Helped These Great, Mid-Spend Brands Find Best-in-Class, Mid-Size Independent Agencies

What Makes Us Different and Better?

  • We have been working directly with 100’s of independent agencies as our clients over the past 17 years, so we know how to ask the right questions, screen for the best agencies, and manage a streamlined and effective search process.
  • We take a case study approach when screening agencies, so we dig deeper, faster – which results in a better list of agencies.
  • Our expertise as an ad agency search consultant saves you the time and headache of managing the process yourself. We make it easy to find best-in-class marketing agencies.
  • And we are affordable.

What Our Marketing Clients
Say About Working With Us as their Ad Agency Search Consultant


“RSW/AgencySearch did a great job of finding the perfect agency for our business.  The winning agency identified by RSW/AgencySearch was the absolute right fit for my needs.”

“Working with RSW/AgencySearch, we were able to save time and money while also finding a great marketing agency partner.”

“The team at RSW/AgencySearch made the process of selecting a new firm very easy.  I would recommend RSW/AgencySearch to anyone looking to find a new agency.”

“RSW/AgencySearch provided an excellent list of agency choices that led to our final selection.”

“RSW/AgencySearch managed a very well-organized and effective search for us. Great job RSW/AgencySearch!”

“I have to admit, I was a bit skeptical coming in — particularly given they were free.  But they vetted agencies thoroughly to only bring the best set of firms to the table.  Would definitely recommend them to any marketer.”

“It was great working with RSW/AgencySearch.  They worked diligently to provide us with a list of qualified agencies and ultimately we were able to find a great marketing partner.”

“I worked with RSW/AgencySearch on two separate occasions in two separate companies and in both cases, they delivered a great set of agencies during the search!  The process was simple and effective and saved us so much time.”

“Mark was hands-on and made the process of finding a new agency so painless and simple.  His process was organized and professional.”

“Mark put together a very professional and comprehensive search plan, which led us to hiring a prominent firm.”

Blog: Finding Better Agencies

  • Painful Yet Productive
    by Mark Sneider on November 3, 2022 at 4:12 pm

    The process of finding a new and better agency should be a painful one.   “Say what?” you say.  Why would I want it to be a painful one? In our world of helping marketers find new and better agencies, I often tell my marketing clients that I see my job as one that needs...

  • Midsize Brands Need Midsize Help
    by Mark Sneider on October 21, 2022 at 10:27 am

    In a recent article in AdAge about Midsize brands, they talk about the unique needs of brands that are $100M-$1B in size. There are 350,000 of you out there that fall into this space and you know it, the challenges are different than the big dogs that are playing in the stratospheric revenue and agency...

  • Marketing Agencies Are Our Clients…That’s Why!
    by Mark Sneider on October 13, 2022 at 6:51 pm

    Why should you look to us to help you find a new, best-in-class, independent marketing agency? Because we have been working with 100’s of independent marketing agencies as our clients for the past 17 years. We know how to look broader, dive deeper, be more strategic, and shepherd the process of finding a new and...

  • Scope it! Don’t Hope It!
    by Mark Sneider on September 23, 2022 at 1:24 am

    Relying on hope – to find a better marketing agency if your current agency is falling down isn’t the best strategy. Looking at agencies without a clearly defined scope of what you’re after is no way to find your next, best-in-class marketing agency.  Hope is not the answer. You need to be meticulous about defining...

  • Be a Sport. Tell the agency why they lost.
    by Mark Sneider on August 12, 2022 at 1:42 am

    As the head of company that services agencies (by helping them find new business) I know how painful it can be for an agency that is involved in a search to not make the final cut.  They pour their hearts into a search, dedicating lots of agency resources, exciting the troops, and dreaming of someday...

  • CMO Safety Net or Ticket to Ride?
    by Mark Sneider on July 28, 2022 at 1:47 pm

    Let me start by reminding all of you marketers what the world of today’s CMO looks like: According to a recent Wall Street Journal article: Chief marketing officers’ average tenure in their posts held steady last year at 40 months, according to the latest annual research from executive search and leadership advisory firm Spencer Stuart....